Collect ActiveCampaign Subscribers

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web form with activecampaign integration

How to add new ActiveCampaign leads

ActiveCampaign is a web-based automated marketing platform that helps its users to increase the conversion rate of their marketing and sales processes. Here’s how to connect your 123FormBuilder forms to your ActiveCampaign database in order to receive leads through form submissions:

  • Log into your 123FormBuilder account (if you’re not already) and access the form you want to use to gather subscribers
  • Go to the Settings → Third-Party Apps section of your form
  • Hover over ActiveCampaign and click Add
  • Activate with your ActiveCampaign credentials:
    • In the app box, enter the API URL and Access Token for your ActiveCampaign account. (To find these, log in to your ActiveCampaign account and go to My Settings → Developer. You’ll find the API URL under URL and the access Token under Key. Copy and paste them into the appropriate fields in 123FormBuilder.)
    • Click Save to link the appropriate form fields to ActiveCampaign fields
    • Add tags (such as 123FormBuilder) in the Default field if needed.
    • Enter an email address for tracking any form submission errors
    • Click Save

That’s it! Now the ActiveCampaign app is connected to your form and incoming form submissions will go to the ActiveCampaign fields you mapped to the form.

form builder with activecampaign integration

What you can do with ActiveCampaign and 123FormBuilder

  • Use pre-built form templates
  • Enjoy a flexible drag-and-drop editor that can build any type of form or survey
  • Set up integrations easily
  • Send custom data to your ActiveCampaign account through forms
  • Add email marketing functionalities such as custom autoresponses and personalized confirmation pages
  • Update existing contacts automatically
  • Create custom ActiveCampaign tags for each submission
  • …all in just minutes, without writing any code!

About 123FormBuilder

123FormBuilder (former 123ContactForm) is an intuitive form building platform that helps users create efficient workflows, collect data and achieve success. 123FormBuilder exists to empower customers to collect, manage and communicate their data and is all about creating efficiency, enabling growth and achieving results by being customer-centric, adaptable, efficient and fun.

About ActiveCampaign

ActiveCampaign began as a solution for business owners who needed to keep in touch with their contacts. There was a demand for a powerful, easy-to-use solution at a reasonable price in a market that lacked options. Its goal is to help marketers send fewer emails while still achieving better results by giving them the marketing automation and automated sales CRM features they need to send intelligently, targeted campaigns.