Brand Guidelines

Thank you for your interest in 123 Form Builder! We truly appreciate you checking out our product, as well as our brand guidelines page.

If you’re looking for the long brand story, check out our brand manual.

The short story is below

Our Name

We like to go by 123 Form Builder. Yes, that’s split, we realized we like our space(s). Yes, it used to be different. A long, long time ago, in a galaxy far, far away, we were 123ContactForm, and then we switched to 123FormBuilder and now, ta-da, we’re 123 Form Builder. With spaces, OK? Thank you!

123 Form Builder

Wix Partnership Badges

123 form builder partner badges logos
Download PNGs

Brand Stuff We Use & Love

Font: Frank Ruhl /

We use Frank Ruhl and Roboto on our entire platform, to ensure a consistent visual experience. You can find it in Google Fonts.

Frank Ruhl


AaBbCc0123
ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
0123456789

Roboto


AaBbCc0123
ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
0123456789

Colors

green
#01A063
orange
#FF9C00
blue
#0372F2
black
#4C4C4C
light grey
#F4F4F4

Product Images

123 product image with laptop

Download JPG

123 form builder product image on desktop

Download JPG

123 form builder product image on tablet

Download JPG

More stuff you should probably know

*Please don’t alter these images or our logo in any way

*Please don’t overlap the logo on a blue, yellow, or green background

No-No

123 form builder logo with black font color on green background
123 form builder logo with black font color on orange background
123 form builder logo with black font color on blue background
123 form builder logo with black font color on black background

Yes-Yes

123 form builder logo with black font color on light grey background
correct 123 form builder logo with black font color on orange background
123 form builder logo with white font color on blue background
123 form builder logo with white font color on dark background

*Please make sure you use the right logo version. We have two of them: a vertical logo for square containers and an horizontal one for rectangular containers.

No-No

wide 123 form builder logo in a square container
compact 123 form builder logo in rectangular container
wide 123 form builder logo in a square container
compact 123 form builder logo in a rectangular container

Yes-Yes

compact 123 form builder logo in square container
wide 123 form builder logo in rectangular container
compact 123 form builder logo in a square container
wide 123 form builder logo in a rectangular container

*To avoid a cluttered look, please remember to leave enough space around the logo as well. Like this:

avoid cluttered look for the 123 form builder logo

Want to find out more about us?

Got any questions?