Likert Scale Questionnaires & Surveys

Properly conduct your market research with Likert scale surveys and questionnaires by 123FormBuilder.

Likert scale questionnaire sample

Giving a voice to the people that matter the most

What do they think? Why not just ask them?

Whether you are trying to assess your customers’ satisfaction or of your employees, Likert scale surveys are something you should definitely try.

Using Likert items in your questionnaires and surveys is a reliable method to measure perception, behavior and opinion, as they offer a range of answer options (usually 5 or 7, with a neutral midpoint). As such, they provide more accurate feedback that will lead to improved products, services or workplace climate.

Two hands completing a survey on a tablet
What you get with 123FormBuilder:
  • A simple tool to rule them all
    Just find your preferred scale and start building your survey. Create the first question, then duplicate it and edit further.
  • Unlimited Likert scale questions with any paid plan
    Build up to 3 Likert scale questions for free with just a drag & drop effort and type in your questions without coding anything. If you need more, we've got premium plans that will skyrocket your survey into space and land you the best insights.
  • Measure sentiments or behavior with a greater degree of nuance
    Offer respondents a complex rating system that finely captures their opinions around a particular topic or experience.
  • Develop invaluable reports based on scaled answers
    Likert scale surveys lead to balanced statistics that help you further develop your services, products or research.

Use the Likert scale questionnaire & survey maker for:

New product surveys
New product
surveys
The process of conducting market research is always the same, regardless of the product or service concept you are thinking of. If most of your respondents are using a PC or mobile device, go for online surveys and mobile surveys. In short, invite both current and potential consumers to provide nuanced feedback by using well-devised Likert scale questions.
Post-event evaluations
Post-event
evaluations
Planning events is hard work. And it doesn’t end with the last guest leaving. Whether you organize social events or professional training courses, you need to gather precise audience feedback. Find out what went well, to replicate it at future events, and change what wasn’t appreciated by attendees. As an extra tip, please note that event management works best with a limited number of questions.
Employee engagement surveys
Employee engagement
surveys
Improve organizational culture by correctly measuring employee performance and retention. Find out if your team feels fulfilled with their work, if they take pride in working with you and would recommend the company. Well-designed employee engagement surveys greatly benefit from Likert scale questions, as they produce accurate reports, including data points for action planning at all levels in the organization.
Customer service surveys
Customer service
surveys
Every customer should get great support each time they require it. To that end, your customer service team needs to be regularly evaluated in order to offer the best customer experience, nurture long term loyalty and reinforce your brand. This being said, successful customer service questionnaires should be distributed immediately after each interaction with your support staff.
Sociological & psychological research
Sociological & psychological
research
Creating precise scores for each respondent is particularly common for political polling or psychological questionnaires. Because Likert items are not simple yes or no questions, researchers are able to look at the degree to which people agree or disagree with a certain statement. Indeed, collecting self-report data from study participants is then used to assess personality, attitudes, behaviors.
Neat things to do with our Likert items:
  • Enable conditional logic to show/hide form fields based on user choices
  • Change the alignment and disposition of answers
  • Randomize statements
  • Add more than 5 pre-coded answers per question
  • Change the overall appearance of your survey

Find the Likert scale option in the Specific Fields menu on your editor and start creating your own Likert scale questionnaires

Ready to use templates

Select the type of form you need for your business below or browse through our complete form templates collection.

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Conference Registration Form

Register attendees to your conference with success through this form template. No coding required.

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