Send leads to VerticalResponse

vertical-response-email-marketingA new 3rd party application has been integrated with the 123FormBuilder web form services: VerticalResponse. As from now, you can use contact form entries to feed your VerticalResponse lists. Submitters’ data will be added to your VR lists following the data management instructions you provide.

Visit your 123FormBuilder Applications section (found in form Settings), select VerticalResponse in the dropdown list, press Add and get ready to generate contacts for your VR lists.


Type in your VerticalResponse login data and press Save to enable the application. In the Use list dropdown, select the VR list to which you want to send leads. Then, press Customize to establish field associations.


On the left side, you can view the VerticalResponde list fields. Match them with 123FormBuilder fields, by selecting in the dropdown lists on the right the corresponding form fields. Press Save and you’re good to go. Data provided by web form submitters will be added instantly to your VerticalResponse lists.



VerticalResponse provides email marketing and direct mail services, as well asĀ other features designed for creating, implementing and monitoring email marketing campaigns. The service has got a friendly user interface and helpful customer support.

To start using VerticalResponse integration for your 123FormBuilder web forms, log in to your account. If you don’t have a 123FormBuilder account yet, sign up.

Optimizing business procedures and improving digital communication through web forms, surveys, polls and online quizzes.


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