Frequently Asked Questions

What is a museum visitor survey?

A museum visitor survey researches visitors’ experience, thoughts, and expectations of the museum’s overall presentation to improve and attract a bigger crowd.

How can I improve the museum visitor experience?

First, to identify which areas to improve, run a survey to collect visitors’ feedback. Based on these insights, prioritize issues, and start taking measures. If the tickets queue is always long, consider implementing an online ticketing system. If people keep bumping into each other during their visit, consider creating a movement flow inside the museum with a map, guiding arrows, or lights.

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