Frequently Asked Questions

What is a lead capture form?

A lead capture form is a way to collect data about your potential customers, with the purpose of further educating them on your products and services. Usually, you give something in return, such as an ebook, a discount, a subscription, etc.

What should be included in a lead form?

Keep your lead capture form short and sweet. Ask for essential information such as their name, email address, maybe the industry they’re working in, company name, etc.

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