Cookie Policy

In the interest of giving our Site an attractive appearance and in order to allow the use of certain functions, we use cookies on various pages of our Site available at (“Site“). The purpose of this cookie policy (“Cookie Policy“) is to inform users about how 123FORMBUILDER S.R.L., a company incorporated under the Romanian law, having its headquarters at 10 Tudor Vladimirescu Street, Flavia Palace Building, Timişoara, Timiş county, Tax Code 29147442, registered with the Trade Registry under no. J35/2122/2011 (“123FORMBUILDER“, “us“) uses cookies on the Site.

This Cookie Policy is supplemented with the Privacy Policy of the Site.

What are cookies?

Cookies are small text files consisting of letters and numbers, which are stored on a user’s device (computer, mobile terminal, or other equipment) when accessing the Internet. Cookies are installed by request sent by a web server to a browser and are completely passive, meaning that they do not contain software, viruses, or spyware and cannot access the information on the user’s hard disk.

Cookies provide the user with a pleasant experience of accessing and browsing a website by providing features such as language options, saving registration data, relevant advertising, shopping cart.

The use of cookies does not imply the request for personal data and, in most cases, does not identify the users.

Types of cookies

Most of these cookies used by us will be erased from your hard drive immediately after your browser session (so-called session cookies).

Other cookies remain saved to your computer’s hard drive and enable us to recognize your computer in the event of a later visit to our website (so-called persistent cookies). It is particularly these cookies that allow us to make our Site more user-friendly, effective, and safe.

Cookies lifetime

The lifetime of a cookie may significantly vary, depending on the purpose for which it is placed. As mentioned above, certain cookies are used exclusively for a single session (session cookies) and are deleted once the user leaves the website, while other cookies are kept and reused each time the user comes back to the respective website (persistent cookies). However, the cookies may be deleted at any time by adapting browser settings.

Third-party cookies

Generally, cookies can be installed by the operator of the website the user is visiting (so-called first-party cookies) or by other websites (so-called third-party cookies). Note that this Cookie Policy does not cover the use of cookies by such third parties and for more information about such cookies, please access their cookie policies.

Restrict and delete cookies

If you wish, you can limit or delete the cookies by using the options included in the pop-up banner on our Site or by using your internet browser settings. You can only refuse the cookies that are not strictly necessary for the site’s functionality. 

However, we remind you that, in the event of limited cookie settings on your computer, you will not be able anymore to use all functions of our Site to the fullest extent possible. 

As regards the browser settings, you can access the “Help” section of your browser, or you can directly access the following links:

Internet Explorer:




You can learn more about changing settings by accessing the following link:

Categories of cookies used on our Site

The cookies used on our Site are categorized as follows:

Performance. These cookies collect information about how you use our Site – e.g. which pages you visit and if you experience any errors. 

Analytics cookies. These cookies are used to collect aggregate information on the number of visitors and on how they use the Site.

Functional cookies. These cookies allow us to control a number of parameters, such as memorizing user preferences for using cookies.

Session cookies. These cookies allow the user to login to the Site without entering their credentials.

Security cookies. These cookies protect the user and its data from different malicious actions of third parties.

Marketing cookies. These cookies help us identify our traffic sources, or, catalog or users in order to provide better advertising.

Cookies used on our Site

The cookies used on the Site are listed below:

123FormBuilderx-subchannel, x-channel, x-source, x-campaignMarketingThese cookies are used for Google Ads. They help us identify the traffic origin within our ad campaigns.
123FormBuilderuser_typeFunctionalThis cookie is used to determine the type of 123FormBuilder account that is used in the browser after sign up or log-in and enables the appropriate features and functionality. The platform cannot work without it.
123FormBuilderSnapABugVisit, SnapABugRef, SnapABugHistory, SnapABugChatWindowFunctionalWe use SnapEngage to interact with our users via live chat. These cookies are used to detect new sessions, track the web page from where we are contacted, keep track of repeated visits, track the chat box position, and monitor the status of minimized chat windows.
123FormBuilderreferer123cookieMarketingThis cookie helps us find out the referrer of our visitors.
123FormBuilderPHPSESSIDFunctionalThis is a simple token used by all PHP applications to identify your unique session. The main purpose of the cookie is to maintain the integrity of your session while transacting information with our website (accessing secure areas, forms submissions etc). It does not store any personal data and is deleted when the visitor closes their browser.
123FormBuilder_gid, _ga, __sreff, __hstc, __hsscMarketingThese cookies are used for Google Analytics. They help us distinguish users, create user segments, increment traffic sessions, count the number of visited pages, calculate the average time spent on a page, and other similar metrics that are based on anonymous traffic and IPs.
BingMUIDB, MUIDMarketingWe run ad marketing campaigns on Bing. We use these cookies to identify and track anonymous user sessions that help us improve our campaigns.
HotjaroptimizelySegments, optimizelyEndUserId, optimizelyBuckets, mp_hj_mixpanel, _uetsidFunctionalWe use HotJar to create heatmaps and other visual representations from anonymous sessions on our homepage and other landing pages. The cookies are used to track these sessions and generate the visuals.
GoogleSAPISIDSessionThis cookie is used to keep you logged in your 123FormBuilder account whenever you return to the site within the same browser, if you signed up via your Google ID.
GoogleSSIDMarketingThis cookie is used for Youtube videos, since we sometimes showcase our product through a Youtube video on our site. It collects user information such as region and language.
GoogleSID, HSID, NID, APISIDFunctionalThese cookies are used to protect user data, remember your preferences, and allowing you to share information publicly when using the share button on our site.


If you have any questions or concerns about this Cookie Policy or its implementation please contact us.