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Microsoft Forms vs Google Forms: A Comparative Analysis

Microsoft Forms and Google Forms stand out as leading solutions for online surveys and data collection. Both offer user-friendly interfaces and a wide range of features, making them highly effective for designing surveys, quizzes, and polls. To identify which platform better suits your needs, a thorough comparison is necessary. Let’s delve into their differences to help you make a well-informed choice.

Microsoft Forms has swiftly gained popularity for its efficient creation of online surveys, quizzes, and polls. Despite its user-friendly interface and extensive features, some valuable functionalities often go unnoticed, which we’ll uncover. Now, let’s turn our attention to Google Forms.

Google Forms, a part of Google’s suite of business tools, has gained widespread use for its seamless integration within Google’s ecosystem. Initially a component of Google Sheets and primarily used for data collection, it transitioned into a standalone application with enhanced capabilities.

Comparison of Microsoft Forms and Google Forms

We’ll explore six different aspects to determine their strengths and weaknesses. Additionally, we’ll introduce an alternative option – 123FormBuilder – to provide a comprehensive perspective on form-building solutions.

1. Customization & Design 

The approach and user experience in form design differs significantly between Microsoft and Google Forms.

Microsoft has designed its form builder to be as intuitive as possible. Adding questions, customizing option layouts, and implementing advanced features like logic branching are straightforward. 

You can easily manage features like adding points for quiz questions, shuffling answers, and applying restrictions, enhancing your survey creation experience. You can access a live preview at any stage of design and choose to receive email notifications for each response.

Customization and design in Google Forms are efficient and simple. They support a wide range of question types and enable file upload—a feature not available in Microsoft Forms. Google Forms offers more extensive design options for quicker form creation. When you include a file upload field on your form, Google Forms requires respondents to sign in to Google, which might be restrictive for some users.

Microsoft Forms – short editor overview

2. Form Templates

Microsoft Forms falls short in the area of templates with limited options. It offers only a few categories, such as feedback surveys, registration forms, quizzes, and workflows. Customizing these templates to achieve specific design standards is cumbersome, as options for modifying field types, colors, fonts, and borders are severely restricted, imposing significant constraints on design flexibility.

Google Forms offers a wider selection of templates for various purposes, such as events, invitations, and feedback, making it easier to create visually appealing forms quickly. Although the options might seem limited, Google Forms generally provides more variety than Microsoft Forms.

Google Forms – adding a file upload to an existing Job application form template

3. Key features like conditional logic, payments, email notifications, and approvals.

Conditional Logic

Microsoft Forms stands out for its strong conditional logic features, enabling users to craft dynamic forms that adapt according to respondents’ inputs. The branching capabilities in Microsoft Forms remain somewhat limited, particularly for handling complex scenarios.

In contrast, Google Forms lacks comprehensive support for branching; implementing conditional logic requires users to create sections, adding complexity to the process. 

Forms with payment

Google Forms has the upper hand in integrating payments into forms, with integration options available through various add-ons. In contrast, Microsoft Forms lacks built-in payment integration, requiring users to seek third-party solutions. 

Email notifications

Both platforms offer similar functionality regarding email notifications, allowing users to receive alerts when form submissions are received. However, Google Forms has a slight edge in flexibility, offering a wider range of notification customization options. 


With its integrated workflow feature, Microsoft Forms excels in approvals, allowing users to automate form submission approvals. In contrast, Google Forms does not offer native support for approval workflows, requiring users to rely on third-party add-ons for similar functionality. 

4. Insights & Analytics

Analyzing collected data is crucial for deriving actionable insights. Microsoft Forms integrates seamlessly with Excel, part of Microsoft’s robust product suite, allowing for comprehensive data analysis, including custom charts and detailed formulas.

While Google Forms lacks built-in analytics features, integrating with Google Sheets compensates. Here, users can utilize pivot tables and the “Explore” feature for thorough analysis and even export data to Google Data Studio for enhanced visualizations.

5. Pricing 

The affordability of a survey tool is crucial, no matter its capabilities. It must align with your budget to be considered viable.

Microsoft Forms is included in the Office 365 suite and offers a 1-month free trial for up to 25 users, with full access to all features during this period. After the trial, subscription plans start at $6 per user per month, with Microsoft Forms remaining free within any paid plan.

Google Forms is unmatched in this category, offering all of its features for free indefinitely as part of the broader suite of Google services. It remains ad-free, including the Google Forms branding on all forms. However, to receive payment, schedule form timing, or create rules for email notifications, you need to install many add-ons.

6. Support Team

Dependable customer support is essential when users face technical challenges. Microsoft Forms provides comprehensive assistance through its “Help” section and support ticket submission via the Office 365 dashboard, ensuring prompt and efficient issue resolution.

Google Forms restricts support to email-based tickets, reserving phone assistance for users subscribed to Google’s Business suite. 

Both Microsoft Forms and Google Forms have their strengths and weaknesses. If you prioritize collaboration, simplicity, and integration with Google Workspace, Google Forms is an excellent choice. On the other hand, if you need branching logic, easy Excel exports, and are part of the Microsoft ecosystem, Microsoft Forms is worth considering.

Microsoft Forms vs Google Forms: Advantages & Disadvantages 

Microsoft Forms Advantages

  • Seamless integration: Integrates with other Microsoft 365 applications such as Excel and SharePoint.
  • Office 365 Compatibility: Included within the Office 365 suite, making it ideal for business users.
  • Team Collaboration: Features like co-authoring and easy sharing enhance teamwork.
  • Data Handling: Simplifies analytics and provides options for exporting data.
  • Security: Offers robust security measures as part of Microsoft 365.
  • User Experience: User-friendly interface that simplifies the creation of surveys and quizzes.

Microsoft Forms Disadvantages

  • Customization Limits: Offers limited options for design and branding.
  • Conditional Logic: Limited in logic and branching capabilities.
  • No Offline Capability: Lacks support for offline form access.
  • Template Selection: Fewer templates are available than Google Forms.

Google Forms Advantages

  • Ease of Use: Features a straightforward and intuitive user interface.
  • Google Workspace Integration: Fully integrated with Google Workspace, facilitating collaboration and file sharing.
  • High Customizability: Allows extensive modifications in design and themes.
  • Data Analysis: Integrates with Google Sheets for data analysis.
  • Diverse Templates: Provides a wide range of pre-designed templates.
  • Offline Functionality: Offers limited offline access via Google Drive.

Google Forms Disadvantages

  • Conditional Logic: Limited capabilities, especially in advanced logic and branching.
  • Basic Design Options: Customization is limited to themes and basic layouts.
  • Security Concerns: These may not meet the stringent security requirements of some organizations.
  • Analytics: Provides basic functions; advanced analysis may require additional tools.

Why 123FormBuilder is a Superior Alternative to Google & Microsoft Forms

While Microsoft Forms and Google Forms each have their strengths, some users may seek a solution that combines the best features of both platforms. In such cases, 123FormBuilder emerges as a compelling option.

123FormBuilder offers a comprehensive form-building platform that combines the ease of use of Google Forms with the integration capabilities of Microsoft Forms. With 123FormBuilder, users can create customized forms, surveys, and quizzes and integrate them with popular third-party applications such as Microsoft Office, Google Workspace, and more. Additionally, 123FormBuilder provides advanced features such as conditional logic, payment integration, and analytics, making it a versatile solution for diverse use cases.

How to use 123FormBuilder to create a Custom Event Registration Form with Payment method

Here’s an overview of its key features and benefits:

  • Extensive Feature Range: 123FormBuilder boasts advanced functionalities like robust conditional logic, seamless payment integration, flexible branching options, and analytics capabilities.
  • User-Friendly Interface: Unlike Google Forms and Microsoft Forms, 123FormBuilder provides an intuitive interface that simplifies the form-building process for users of all skill levels.
  • Superior Support: 123FormBuilder prioritizes customer support, providing dedicated assistance to users at every step of the form creation process.
  • Versatility: For event registrations, customer surveys, or feedback forms, 123FormBuilder offers a versatile solution that meets diverse form-building needs.
  • Reliability and Security: With its stable performance, consistent updates, and robust security measures, 123FormBuilder offers a reliable and secure form-building solution trusted by businesses and organizations worldwide.


In closing, choosing between Microsoft Forms and Google Forms depends on your needs and system integration. Google Forms is ideal for those embedded in Google’s ecosystem and needing a customizable tool, while Microsoft Forms suits users looking for advanced features and integration within the Microsoft environment.

For a more comprehensive solution that offers extensive customization, robust conditional logic, and broad integration capabilities, 123FormBuilder is an excellent alternative. It combines the strengths of both platforms, providing a versatile, user-friendly, and reliable form-building solution for any organization.

Try 123FormBuilder for Free
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