Why don’t I have access to Insights?

Fields Insights

Beginning with 22th of March 2023, we’ve released some powerful features for Insights section.

If your pricing plan is below Platinum, you will have access to the basic form stats of the form:

a. Views

b. Submissions

c. Submission rate

d. Avg. time to complete

e. Users

f. Abandons

Form insights 123FormBuilder

How can I access the full data?

If you are interested to know how your form is performing over time with more in-depth analysis, you can directly upgrade from Insights section.

Once you upgrade, you will have access to more powerful features, such as:

a. charts to see the performance over time for all your form stats

b. information related to the devices your respondents have viewed & submitted the form from, the submission rate for each device and the average time to complete per each device

c. information related to the referrers your respondents viewed & submitted the form from, the submission rate for each referrer and the average time to complete per each referrer

d. information related to the location of your respondents that viewed & submitted the form from, the submission rate for each location and the average time to complete for each location.

Upgrade Form Insights

Fields Insights

Beginning with 6 September 2023, Fields Insights section is available to all users. If your pricing plan is below Platinum, you will be seeing a placeholder image with an Upgrade button.

Fields Insights section is meant to give you in-depth form analytics performance per each question that you currently have on your form. For more details on how the Fields Insights section works, please check out this article.

Upgrade Fields Insights

How can this information help me?

Insights section is a very powerful one, especially if you are interested in levelling up your form in order to gather more submissions.

For example, let’s take the device information. If you notice that your respondents mainly submit the form from a mobile device, maybe it’s time to think how you can modify your form in order to be mobile friendly. Keep in mind how your respondents interact with the form on a mobile device and change the type of fields to better suit mobile devices. For example, you can change a likert scale from your form as some respondents might have difficulty providing answers to a likert scale on a smaller resolution.

If you notice that on a certain device you are registering a lot of views but very few submissions, this could be a trigger warning. Some respondents might have difficulty submitting the form on a certain device. In this case, you can start digging deeper and see what the issue with the form is. You can always use the Preview and switch to different types of devices to see how your respondents interact with the form and if they are having any issues at all.

The referrer information can help you see what channel is the most used one. Let’s say you have shared the form on social media platforms and directly on email. You will be able to see which channel is the most performing one. This might help you better understand your respondents’ behavior.

The location information is useful especially if you are sharing your form in multiple countries.

Important Note

Forms created before the above release dates will have incomplete data, starting from the release date until the present day.

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    Frequently Asked Questions

    Here is a list of the most frequently asked questions. For more FAQs, please browse through the  FAQs page.

    Is this service free?
    Yes, we offer a free form builder service. Just sign up to the Basic plan and you are all set. This plan is forever free, but you are limited with a few features only, such as 5 forms per account, 100 submissions per month and you have to keep the backlink to 123FormBuilder on your forms. Check out our features matrix for more information.
    How many forms can I create?
    It depends on the service plan you are on. Higher service plans enable more features, including more web forms for your account. If you need more forms, go to the My Account section of your account and click the upgrade button. To create an unlimited number of forms, either upgrade to the Platinum service plan or higher. Consult our features matrix for more information.
    How can I publish my forms?
    You can publish your forms in many ways, by using their direct URL or HTML link, embedding them with a JavaScript code, Inline HTML or iFrame, using the Facebook app or the WordPress plugin, using popups, the Blogger code snippet and many more. Once you have created and customized your form, go to the Publish section to complete your work. Read more in our documentation.
    How do I change my form design?
    You can change the design of your form for more information. in the Themes section, which is located in your form settings. We offer a set of more than 30 predefined form themes for your forms, but you can also create your own from scratch. You can customize the submit button, the logo and more. To apply your own stylesheets, all forms come with a custom CSS editor.

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