{"id":7650,"date":"2024-02-07T08:10:58","date_gmt":"2024-02-07T08:10:58","guid":{"rendered":"https:\/\/www.123formbuilder.com\/blog\/?p=7650"},"modified":"2024-03-15T11:15:52","modified_gmt":"2024-03-15T11:15:52","slug":"standard-objects-in-salesforce","status":"publish","type":"post","link":"https:\/\/www.123formbuilder.com\/blog\/standard-objects-in-salesforce","title":{"rendered":"What are standard objects in Salesforce?"},"content":{"rendered":"\n<p>In the realm of Salesforce, standard objects play a pivotal role in organizing and managing data within the platform. These predefined data structures serve as the foundation for handling a myriad of information types seamlessly. From tracking potential customers to managing customer inquiries and sales opportunities, standard objects form the bedrock of Salesforce functionality.<\/p>\n\n\n\n<p>In this article, we&#8217;ll delve into the world of standard objects in Salesforce, exploring their significance, common types, and how they contribute to streamlining business processes. Additionally, we&#8217;ll discuss the process of <a href=\"https:\/\/www.123formbuilder.com\/docs\/how-to-create-records-in-standard-salesforce-objects\/\" target=\"_blank\" rel=\"noreferrer noopener\">creating records within Salesforce objects <\/a>and introduce a powerful tool, 123FormBuilder, that enhances data input efficiency by seamlessly integrating web forms with Salesforce objects.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"h-common-standard-objects-in-salesforce\">Common standard objects in Salesforce<\/h2>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Account (representing organizations or individuals you engage with)<\/li>\n\n\n\n<li>Contact (people associated with specific accounts)<\/li>\n\n\n\n<li>Lead (potential customers)<\/li>\n\n\n\n<li>Opportunity (potential sales deals)<\/li>\n\n\n\n<li>Case (customer issues or problems).<\/li>\n<\/ul>\n\n\n\n<p>Let\u2019s look at an example. A sales team might use Salesforce to track potential customers (Leads) and their interactions, convert Leads into sales opportunities (Opportunities) associated with specific organizations (Accounts), manage customer inquiries or issues (Cases), and keep track of sales representatives (Users) responsible for handling these tasks.<\/p>\n\n\n\n<p>Within these objects, records are the individual data entries that capture specific details related to the object&#8217;s purpose or function. For example, in the Accounts&#8217; object, records represent different companies. In the Contacts object, records represent individual persons associated with those companies.<\/p>\n\n\n\n<p>Specific details about a record can be gathered through fields. Fields capture details about the entity represented by the record.<\/p>\n\n\n\n<p>Here&#8217;s a simple breakdown:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Objects<\/strong> are containers for organizing data in Salesforce.<\/li>\n\n\n\n<li><strong>Records&nbsp;<\/strong>are individual entries of data stored within objects.<\/li>\n<\/ul>\n\n\n\n<p>For instance, an Account record represents one company, while a Contact record represents one person.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Fields<\/strong> are the specific pieces of information stored within records. Examples of fields include Name, Email, Phone Number, and Address.&nbsp;<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">Process of Creating Records in Salesforce<\/h2>\n\n\n\n<p>In order to add a new record, go to your Object\u2019s tab and click the<strong> New<\/strong> button on the right side.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"601\" height=\"456\" src=\"https:\/\/cdn.marketing123.123formbuilder.com\/wp-content\/uploads\/sites\/2\/2024\/02\/salesforce-record.png\" alt=\"\" class=\"wp-image-7662\" srcset=\"https:\/\/cdn.marketing123.123formbuilder.com\/wp-content\/uploads\/sites\/2\/2024\/02\/salesforce-record.png 601w, https:\/\/cdn.marketing123.123formbuilder.com\/wp-content\/uploads\/sites\/2\/2024\/02\/salesforce-record-300x228.png 300w\" sizes=\"auto, (min-width: 960px) 75vw, 100vw\" \/><\/figure>\n\n\n\n<p>A new window will appear where you can type in the details about a record:<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"628\" height=\"550\" src=\"https:\/\/cdn.marketing123.123formbuilder.com\/wp-content\/uploads\/sites\/2\/2024\/02\/new-account.png\" alt=\"\" class=\"wp-image-7663\" srcset=\"https:\/\/cdn.marketing123.123formbuilder.com\/wp-content\/uploads\/sites\/2\/2024\/02\/new-account.png 628w, https:\/\/cdn.marketing123.123formbuilder.com\/wp-content\/uploads\/sites\/2\/2024\/02\/new-account-300x263.png 300w\" sizes=\"auto, (min-width: 960px) 75vw, 100vw\" \/><\/figure>\n\n\n\n<p>Enter the details into the fields, then click on &#8220;Save&#8221; to store the information.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Feed data into any Salesforce object with 123FormBuilder<\/h2>\n\n\n\n<p>Experience the power of <a href=\"https:\/\/www.123formbuilder.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">123FormBuilder<\/a>, where you can effortlessly build forms that seamlessly generate or revise records within Salesforce. Share or publish these forms directly on your website. Whether you&#8217;re generating leads, contacts, cases, or opportunities, you have the flexibility to align the data collected with your 123FormBuilder forms to any Salesforce object. <\/p>\n\n\n\n<p>Simply select your Salesforce Object and seamlessly map your Salesforce fields with the corresponding fields on your form.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"902\" height=\"426\" src=\"https:\/\/cdn.marketing123.123formbuilder.com\/wp-content\/uploads\/sites\/2\/2024\/02\/field-mapping.png\" alt=\"\" class=\"wp-image-7664\" srcset=\"https:\/\/cdn.marketing123.123formbuilder.com\/wp-content\/uploads\/sites\/2\/2024\/02\/field-mapping.png 902w, https:\/\/cdn.marketing123.123formbuilder.com\/wp-content\/uploads\/sites\/2\/2024\/02\/field-mapping-300x142.png 300w, https:\/\/cdn.marketing123.123formbuilder.com\/wp-content\/uploads\/sites\/2\/2024\/02\/field-mapping-768x363.png 768w\" sizes=\"auto, (min-width: 960px) 75vw, 100vw\" \/><\/figure>\n\n\n\n<p>Following this straightforward setup, you&#8217;ll be generating records using your webforms effortlessly, without any manual intervention.<\/p>\n\n\n\n<p>The 123FormBuilder app can be installed directly from <a href=\"https:\/\/appexchange.salesforce.com\/appxListingDetail?listingId=a0N3000000DylJTEAZ&amp;tab=e\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Salesforce AppExchange<\/a>, streamlining your workflow by centralizing all tasks within a single platform.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/www.123formbuilder.com\/get-in-touch\/?source=blog=salesforce\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"900\" height=\"200\" src=\"https:\/\/cdn.marketing123.123formbuilder.com\/wp-content\/uploads\/sites\/2\/2023\/06\/connect-your-data-with-salesforce.png\" alt=\"salesforce forms\" class=\"wp-image-6020\" srcset=\"https:\/\/cdn.marketing123.123formbuilder.com\/wp-content\/uploads\/sites\/2\/2023\/06\/connect-your-data-with-salesforce.png 900w, https:\/\/cdn.marketing123.123formbuilder.com\/wp-content\/uploads\/sites\/2\/2023\/06\/connect-your-data-with-salesforce-300x67.png 300w, https:\/\/cdn.marketing123.123formbuilder.com\/wp-content\/uploads\/sites\/2\/2023\/06\/connect-your-data-with-salesforce-768x171.png 768w\" sizes=\"auto, (min-width: 960px) 75vw, 100vw\" \/><\/a><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Conclusion<\/h2>\n\n\n\n<p>In conclusion, standard objects in Salesforce play a fundamental role in organizing and managing data within the platform. From Accounts to Opportunities and Cases, these pre-defined structures serve as the foundation for various business processes. <\/p>\n\n\n\n<p>With the ability to create and update records seamlessly using 123FormBuilder, businesses can streamline their data collection process and integrate it directly into Salesforce. By simplifying the workflow and consolidating tasks into one platform, organizations can enhance efficiency and productivity in managing their data within Salesforce.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>In the realm of Salesforce, standard objects play a pivotal role in organizing and managing data within the platform. These predefined data structures serve as the foundation for handling a myriad of information types seamlessly. From tracking potential customers to managing customer inquiries and sales opportunities, standard objects form the bedrock of Salesforce functionality. In [&hellip;]<\/p>\n","protected":false},"author":77,"featured_media":7660,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[129],"tags":[],"class_list":["post-7650","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-salesforce-forms"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v24.2 (Yoast SEO v27.2) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>What are standard objects in Salesforce? - 123FormBuilder Blog<\/title>\n<meta name=\"description\" content=\"Uncover Salesforce standard objects and streamline data collection with 123FormBuilder integration. Boost productivity effortlessly.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.123formbuilder.com\/blog\/standard-objects-in-salesforce\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"What are standard objects in Salesforce?\" \/>\n<meta property=\"og:description\" content=\"Uncover Salesforce standard objects and streamline data collection with 123FormBuilder integration. Boost productivity effortlessly.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.123formbuilder.com\/blog\/standard-objects-in-salesforce\" \/>\n<meta property=\"og:site_name\" content=\"123FormBuilder Blog\" \/>\n<meta property=\"article:published_time\" content=\"2024-02-07T08:10:58+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2024-03-15T11:15:52+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/cdn.marketing123.123formbuilder.com\/wp-content\/uploads\/sites\/2\/2024\/02\/What-are-standard-objects-in-Salesforce.webp\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"1080\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/webp\" \/>\n<meta name=\"author\" content=\"Bianca Bobirca\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Bianca Bobirca\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"What are standard objects in Salesforce? - 123FormBuilder Blog","description":"Uncover Salesforce standard objects and streamline data collection with 123FormBuilder integration. Boost productivity effortlessly.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.123formbuilder.com\/blog\/standard-objects-in-salesforce","og_locale":"en_US","og_type":"article","og_title":"What are standard objects in Salesforce?","og_description":"Uncover Salesforce standard objects and streamline data collection with 123FormBuilder integration. Boost productivity effortlessly.","og_url":"https:\/\/www.123formbuilder.com\/blog\/standard-objects-in-salesforce","og_site_name":"123FormBuilder Blog","article_published_time":"2024-02-07T08:10:58+00:00","article_modified_time":"2024-03-15T11:15:52+00:00","og_image":[{"width":1920,"height":1080,"url":"https:\/\/cdn.marketing123.123formbuilder.com\/wp-content\/uploads\/sites\/2\/2024\/02\/What-are-standard-objects-in-Salesforce.webp","type":"image\/webp"}],"author":"Bianca Bobirca","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Bianca Bobirca","Est. reading time":"4 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.123formbuilder.com\/blog\/standard-objects-in-salesforce#article","isPartOf":{"@id":"https:\/\/www.123formbuilder.com\/blog\/standard-objects-in-salesforce"},"author":{"name":"Bianca Bobirca","@id":"https:\/\/www.123formbuilder.com\/blog\/#\/schema\/person\/ceffcad99e11aec73cf0e12d381edca8"},"headline":"What are standard objects in Salesforce?","datePublished":"2024-02-07T08:10:58+00:00","dateModified":"2024-03-15T11:15:52+00:00","mainEntityOfPage":{"@id":"https:\/\/www.123formbuilder.com\/blog\/standard-objects-in-salesforce"},"wordCount":577,"commentCount":0,"publisher":{"@id":"https:\/\/www.123formbuilder.com\/blog\/#organization"},"image":{"@id":"https:\/\/www.123formbuilder.com\/blog\/standard-objects-in-salesforce#primaryimage"},"thumbnailUrl":"https:\/\/cdn.marketing123.123formbuilder.com\/wp-content\/uploads\/sites\/2\/2024\/02\/What-are-standard-objects-in-Salesforce.webp","articleSection":["Salesforce forms"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.123formbuilder.com\/blog\/standard-objects-in-salesforce#respond"]}]},{"@type":"WebPage","@id":"https:\/\/www.123formbuilder.com\/blog\/standard-objects-in-salesforce","url":"https:\/\/www.123formbuilder.com\/blog\/standard-objects-in-salesforce","name":"What are standard objects in Salesforce? - 123FormBuilder Blog","isPartOf":{"@id":"https:\/\/www.123formbuilder.com\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.123formbuilder.com\/blog\/standard-objects-in-salesforce#primaryimage"},"image":{"@id":"https:\/\/www.123formbuilder.com\/blog\/standard-objects-in-salesforce#primaryimage"},"thumbnailUrl":"https:\/\/cdn.marketing123.123formbuilder.com\/wp-content\/uploads\/sites\/2\/2024\/02\/What-are-standard-objects-in-Salesforce.webp","datePublished":"2024-02-07T08:10:58+00:00","dateModified":"2024-03-15T11:15:52+00:00","description":"Uncover Salesforce standard objects and streamline data collection with 123FormBuilder integration. Boost productivity effortlessly.","breadcrumb":{"@id":"https:\/\/www.123formbuilder.com\/blog\/standard-objects-in-salesforce#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.123formbuilder.com\/blog\/standard-objects-in-salesforce"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.123formbuilder.com\/blog\/standard-objects-in-salesforce#primaryimage","url":"https:\/\/cdn.marketing123.123formbuilder.com\/wp-content\/uploads\/sites\/2\/2024\/02\/What-are-standard-objects-in-Salesforce.webp","contentUrl":"https:\/\/cdn.marketing123.123formbuilder.com\/wp-content\/uploads\/sites\/2\/2024\/02\/What-are-standard-objects-in-Salesforce.webp","width":1920,"height":1080},{"@type":"BreadcrumbList","@id":"https:\/\/www.123formbuilder.com\/blog\/standard-objects-in-salesforce#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Blog","item":"https:\/\/www.123formbuilder.com\/blog\/"},{"@type":"ListItem","position":2,"name":"Salesforce forms","item":"https:\/\/www.123formbuilder.com\/blog\/category\/salesforce-forms"},{"@type":"ListItem","position":3,"name":"What are standard objects in Salesforce?"}]},{"@type":"WebSite","@id":"https:\/\/www.123formbuilder.com\/blog\/#website","url":"https:\/\/www.123formbuilder.com\/blog\/","name":"123FormBuilder Blog","description":"","publisher":{"@id":"https:\/\/www.123formbuilder.com\/blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.123formbuilder.com\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.123formbuilder.com\/blog\/#organization","name":"123FormBuilder Blog","url":"https:\/\/www.123formbuilder.com\/blog\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.123formbuilder.com\/blog\/#\/schema\/logo\/image\/","url":"https:\/\/cdn.marketing123.123formbuilder.com\/wp-content\/uploads\/sites\/2\/2020\/12\/logo.png","contentUrl":"https:\/\/cdn.marketing123.123formbuilder.com\/wp-content\/uploads\/sites\/2\/2020\/12\/logo.png","width":131,"height":25,"caption":"123FormBuilder Blog"},"image":{"@id":"https:\/\/www.123formbuilder.com\/blog\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/www.123formbuilder.com\/blog\/#\/schema\/person\/ceffcad99e11aec73cf0e12d381edca8","name":"Bianca Bobirca","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/128e112253d02cc25fbdffdb8690bde6741b855866c55c1955146ba138c0be89?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/128e112253d02cc25fbdffdb8690bde6741b855866c55c1955146ba138c0be89?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/128e112253d02cc25fbdffdb8690bde6741b855866c55c1955146ba138c0be89?s=96&d=mm&r=g","caption":"Bianca Bobirca"},"url":"https:\/\/www.123formbuilder.com\/blog\/author\/bianca-bobirca123formbuilder-com"}]}},"acf":[],"_links":{"self":[{"href":"https:\/\/www.123formbuilder.com\/blog\/wp-json\/wp\/v2\/posts\/7650","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.123formbuilder.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.123formbuilder.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.123formbuilder.com\/blog\/wp-json\/wp\/v2\/users\/77"}],"replies":[{"embeddable":true,"href":"https:\/\/www.123formbuilder.com\/blog\/wp-json\/wp\/v2\/comments?post=7650"}],"version-history":[{"count":5,"href":"https:\/\/www.123formbuilder.com\/blog\/wp-json\/wp\/v2\/posts\/7650\/revisions"}],"predecessor-version":[{"id":7669,"href":"https:\/\/www.123formbuilder.com\/blog\/wp-json\/wp\/v2\/posts\/7650\/revisions\/7669"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.123formbuilder.com\/blog\/wp-json\/wp\/v2\/media\/7660"}],"wp:attachment":[{"href":"https:\/\/www.123formbuilder.com\/blog\/wp-json\/wp\/v2\/media?parent=7650"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.123formbuilder.com\/blog\/wp-json\/wp\/v2\/categories?post=7650"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.123formbuilder.com\/blog\/wp-json\/wp\/v2\/tags?post=7650"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}